Task: Preserve and improve SEO when migrating to a new frontend

Preserve and improve SEO when migrating to a new frontend

01.09.2026Kilfor.ru

Prepare the migration of the public-facing part without losing accumulated search signals.

When creating a new frontend, preserve useful existing URLs or set up correct permanent redirects.

Check and clean up:

  • title and description;
  • heading structure;
  • canonical;
  • robots and sitemap;
  • structured data where appropriate;
  • page indexability;
  • images and alt attributes;
  • internal linking;
  • pages associated with the old entity name.

Do not migrate outdated content just to preserve the old structure.